Regardless of what’s going on in the world, we still have long days, sunshine, and days spent swimming to look forward to (hopefully not at a too-crowded public pool or beach). We’ll admit, it’s hard enough finding a well-fitting option, let alone a good one that’s also better for the environment than traditional options. These brands utilize environmentally friendly fabrics and repurpose ocean waste for function, there’s a vast array of options to choose from, and none of them sacrifice style. Ahead, We rounded up 15 eco-conscious brands that make flattering, comfortable, well-made swimsuits that won’t trash the water you’re swimming in.
1. Jade Swim
Founded by former fashion editor and stylist, Brittany Kozerski Freeney, Jade Swim is a Black-owned business to watch. Built on a chic minimalist aesthetic, the L.A. brand uses luxe Italian fabrics and shape retention technology for ethical swimwear you can feel good about buying and look great wearing. Run by women (from factory owner to warehouse team), Jade Swim has stepped up during the current national crisis, donating to the Minnesota Freedom Fund, the NAACP, and No Kid Hungry.
2. Ohoy Swim
Founded in 2016 by two Scandinavians living abroad, Ohoy Swim focuses on protecting the environment. Their pieces are made sustainably and ethically with Econyl yarn from discarded nylons and fishing nets, collected from the sea. They only use materials that are regenerated. When you purchase one of their pieces, you are giving back to the sea as 1% of sales go to supporting the recovery of nets by volunteers. Their swimwear is made in a family-owned factory in Sri Lanka, where the working conditions are fair and friendly. Think island hopping and white sandy beaches.
With sustainability at the forefront, the Canadian swimwear label makes one-pieces and separates with double-lined compression material made from recycled plastic bottles from the streets and beaches of Taiwan, and has recycled 90,000 bottles and counting. Offering backless one-pieces, jewel-toned bikinis, and much more, Londre will bring stylish functionality to your low-key backyard hangs.
4. Ayla Swim
Ayla Swim dropped its Coral collection in May, inspired by the wonders of the ocean. Each piece is a tribute to endangered coral reefs around the world, with 1% of each suit sold being donated to Coral Guardian, which supports regeneration work to protect and restore reefs. With beach-to-street convenience in mind, the eye-catching designs are prime for your 2020 beach debut (we’re counting down the days).
Marysia launched its Swimclean collection after a year of research, development, and product testing—and now offers Classic styles in sustainable and ethically produced materials with the same quality texture and fit. Made from polyamide yarns using the brand’s original yarning process, the scalloped swimsuits in muted pink, black, and white come in a range of cuts, from romantic cap-shoulder one-pieces to retro high-waist styles—all utilizing a dying process free of harmful chemicals.
With sustainability at its core, Summersalt creates its swimwear using compressive, luxurious fabric crafted from 78% recycled polyamide. Made from recycled plastics, postconsumer materials, and nylon waste (like old fishing nets), the exhaustive product line (countless suit cuts in gingham, color-blocking, animal-print, florals, and more) is crafted based on 1.5 million body measurements from 10,000 women to inform the perfect fit.
The perfect swimsuits for surfing, OCIN makes practical suits that are stylish and sustainable. Their products are made from 100% recycled polyesters from plastic bottles from landfills along with recycled nylon. They also use recycled Econyl, which is an innovative fiber that uses discarded fishing nets along with other nylon that is thrown out. For every 10,000 tons of Econyl used, it helps save 70 thousand barrels of crude oil and helps avoid 57 thousand tons of Co2 emissions. When you support OCIN, you are directly supporting regenerative fashion that helps to clean up our oceans. Their fabrics even offer 50+ protection from the sun, helping to keep you protected while at the beach. They are one of the most transparent brands out there.
8. Mara Hoffman
Mara Hoffman was ahead of the curve in terms of sustainability, shifting its approach in 2015 to focus on manufacturing clothes with greater care, reduced impact, and heightened awareness. The brand prioritizes natural, recycled, and organic fibers and responsible production techniques across the board, and 100% of its swimwear is produced using recycled nylon and polyester. Its eclectic, globally inspired swimwear offerings don’t sacrifice style for sustainability, and look as though they were plucked straight off the runway. Read more about the brand’s various sustainability commitments here.
Founded by sisters Ilona Hamer and Peta Heinsen, Matteau offers quality swimwear with a celebrity stamp of approval. Geometric cutouts, earthy prints, and unique tie-detailing characterize the Australian brand’s beach-ready collection, which utilizes recycled nylon yarn made from waste (fishing nets, fabric scraps, and industrial plastic), reducing landfill disposal and creating a circular system.
10. Lemlem Swim
Created by supermodel Liya Kebede, Lemlem is made entirely in Africa with the hope of boosting artisanship and jobs in multiple countries. They put women and the environment first, creating collections made sustainably by women. They partner with incredible organizations that give back to women in need, such as Amref Health Africa, which supports midwife training and health outreach. Lots of their styles are made from Repreve, which is made from recycled plastic bottles. When you support Lemlem you are directly supporting innovative fabrics and female artisans.
11. Frankies Bikinis
The Instagram-famous swimwear brand known for trend-forward basics launched its first sustainable collection on June 26. Take your pick of eight bikini separates made of biodegradable nylon, available in one-shoulder, classic triangle, cheeky, and high-waist styles.
Looking for size-inclusive sustainable swimwear that doesn’t skimp on style? Enter Figleaves‘s Mindful collection. The brand is bringing a range of energetic designs from fruits to jungle print and florals, crafted with every body in mind. Whether you’re searching for a wireless one-piece or a bikini for big or small busts, check out the new collection made with a paper-printing method that produces 82% fewer CO2 emissions.
13. Isa Boulder
Formed by two Indonesian women aiming to spotlight local craftsmanship with intricately designed swimwear, Isa Boulder is for anyone looking to swim but make it fashion. Based in Bali, the brand prides itself on quality production from its in-house seamstresses, which allows them to maintain control over waste, upcycling it as packaging and other garments. From knitted one-pieces to metallic bustiers, Isa Boulder’s product range is ideal for the bold and eco-friendly beachgoer.
For planet-friendly swimwear designed in the UK, Boden is our go-to-shop. These stunning swimsuits (crafted in a process the brand calls ‘swimwear alchemy’) are made from ECONYL® regenerated fabric, including discarded fishing nets that are scooped from the ocean. You won’t need to replace your bikini after only one season, either; Boden promises its suits will last and the 365-day return policy (for exchange or credit) guarantees it. Internationally shipping options are also available!
Faithfull the Brand took Instagram by storm with its breezy, travel-friendly clothing that’s designed, sourced, and produced in Bali, Indonesia. The idyllic aesthetic inspired by global vintage markets and wanderlust has summer written all over it, and the designs are hand-dyed and hand-printed in family-run factories.